Criteria Ethical Leadership

1. Living according to core values in all roles family/neighborhood/work/benevolence in any case outside own family ring
2. Moral Authority - Influences people in a positive sense
3. Renewing/refreshing (no need to be an inventor) to their target group
4. Must be brave (against all odds)
5. Must be able communicate with the target group
6. Must be decent (frequently uses ‘we’ instead of ‘I’/has no big ego/no hero complex/ works for the cause

Ad 1: Living according to core values

• Functions as role model and inspiration, and is especially an informal representative of the organization.
• Functions on the basis of mutual respect
• Honest, involved, and responsible

Ad 2: Moral Authority

• Inspires respect (not on the basis of formal authority)
• Acts as a role model and mentor
• Promotes leadership development and succession
• Harmonizes: Understands and appreciates divergent and contrary opinions concerning an issue and manages the situation to reach common aims
• Recognizes errors and acts to correct these
• Does not blame others for failing
• Acts according to principles
• Acts consequently 

Ad 3: Renewing/Refreshing

• Considers change as a challenge, a revolving process that must be managed effectively, and not something that must be resisted.  Has insight in the change process and understands the characteristics of the different phases¹ of the process.
• Personally enthusiastic when presenting and selling plans/ideas
• Knows how to incite others into action in a positive manner
• Consciously or unconscious has insight and understands the different responses of people towards change
• Understands the different phases of commitment and support regarding the change process
• Understands the different roles regarding the change process
• Understands the importance and the principles of sponsorship regarding the change process
• Learns quickly from mistakes
• Has insight regarding the essential skills for managing a change process
• Adapts working methods and approach quickly to changing surroundings, including people, and resources; and accept changes easily
• Always looks at the bright side

Ad 4: Must be brave

• Result-oriented and prepared to take risks to realize goals on behalf of target group.
• Strategic thinker
• Open-minded
• Does more than what is expected in terms of tasks and responsibilities
• Can manage conflicts
• Acts effectively, efficiently, and professionally
• Is resolute and creates plans to realize results and sticks to expected objectives
• Follows-up on commitments and assignments

Ad 5: Communicates with target group

• Possess the capacity (verbally and non-verbally) to express ideas effectively; the capacity to adapt language use to the target group, listens effectively, and gives constructive feedback to others.
• Can communicate effectively (to send and received)
• Identifies intentional/unintentional (remote) disturbing elements (noise) in communications to others and acts to eliminate these
• Listens actively and communicates clearly, concisely, and factually, so that others can understand what is meant
• Communicates with fellow-members concerning internal matters
• Gives constructive feedback and is receptive for feedback
• Discusses on an ongoing basis in a structured, open, and transparent manner with fellow-members and stakeholders
• Summarizes opinions, points of view, and reports both verbally and in writing, professionally and understandably for others

Ad 6: Decent

• Prioritizes common goals over self-interests, and is not concerned about personal glory.
• Generally uses ‘we’ instead of ‘I’ when communicating
• Works in cooperation with others and is willing to help fellow-members in finding solutions for their problems
• Gives and receives feedback, consults, and communicates with colleagues before taking a decision
• Involves members of a team and others in formulating common goals and strives to collectively reach these goals